Competitive advantage through people

Authored by: Monica Or

The Routledge Handbook of Hospitality Management

Print publication date:  March  2014
Online publication date:  March  2014

Print ISBN: 9780415671774
eBook ISBN: 9781315814353
Adobe ISBN: 9781317804246


 Download Chapter



Hospitality organizations that foster a positive approach to Human Resource Management (HRM) are advocates of the notion that it is their people who are the chief asset enabling them to achieve a sustainable competitive advantage. Marriot, which labels their workers associates rather than employees, is only one example of a company that has a strategy of this sort so well embedded in the culture of the organization that it fosters great possibilities for competitive advantage.

Search for more...
Back to top

Use of cookies on this website

We are using cookies to provide statistics that help us give you the best experience of our site. You can find out more in our Privacy Policy. By continuing to use the site you are agreeing to our use of cookies.