Creativity in response

Authored by: Joan Swann

The Routledge Handbook of Language and Creativity

Print publication date:  September  2015
Online publication date:  September  2015

Print ISBN: 9780415839730
eBook ISBN: 9781315694566
Adobe ISBN: 9781317439967

10.4324/9781315694566.ch16

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Abstract

A clear requirement now is to embrace not simply the producer but the receiver of creative processes and to shift the analytical attention towards greater assessment and appraisal of creative outputs, with the aim of gaining enriched understanding of processes of reception on the part of different socially positioned readers or viewers of or participants in creative performances.

(Carter, 2007: 600)

Without a reader there is no text, without a text no reader. Arguably, however, stylistics has historically respected the textual term of this necessary relation more than the readerly, a trend continued today in dominant and developing stylistic approaches such as cognitive linguistics

(Hall, 2009: 331)

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