Towards ‘Creative Media Literacy’

Authored by: Steve Connolly , Mark Readman

International Handbook of Media Literacy Education

Print publication date:  May  2017
Online publication date:  April  2017

Print ISBN: 9781138645493
eBook ISBN: 9781315628110
Adobe ISBN: 9781317240068

10.4324/9781315628110.ch17

 Download Chapter

 

Abstract

In this chapter, perhaps counterintuitively, we begin by challenging the orthodoxies of two key terms in media education (creativity and literacy) and then suggest that by bringing them together in a new way we can provide a framework for media production work that is critical, reflective and student-centred. We understand that production work takes place in a variety of educational contexts, some of which are explicitly vocational, but we suggest here that, if claims for production work are to be made as part of a wider project of literacy, some of the assumptions about the affordances of such work must be addressed and subjected to scrutiny. We propose, ultimately, the concept of ‘creative media literacy’ – a critically oriented set of attributes with which students practise a systematic interrogation of their own productive processes and the meanings attributed to them. Through a philosophically grounded critical framework and examples of pedagogic practice drawn from a three-year study of student production work we show how creative media literacy can be recognised, developed and how the conditions of possibility for its emergence may be created.

 Cite
Search for more...
Back to top

Use of cookies on this website

We are using cookies to provide statistics that help us give you the best experience of our site. You can find out more in our Privacy Policy. By continuing to use the site you are agreeing to our use of cookies.