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The Routledge Handbook of Festivals

Edited by: Judith Mair

Print publication date:  August  2018
Online publication date:  September  2018

Print ISBN: 9781138735811
eBook ISBN: 9781315186320
Adobe ISBN:

 Cite  Marc Record

Book description

In recent times, festivals around the world have grown in number due to the increased recognition of their importance for tourism, branding and economic development. Festivals hold multifaceted roles in society and can be staged to bring positive economic impact, for the competitive advantage they lend a destination or to address social objectives. Studies on festivals have appeared in a wide range of disciplines, and consequently, much of the research available is highly fragmented.

This handbook brings this knowledge together in one volume, offering a comprehensive evaluation of the most current research, debates and controversies surrounding festivals. It is divided into nine sections that cover a wide range of theories, concepts and contexts, such as sustainability, festival marketing and management, the strategic use of festivals and their future.

Featuring a variety of disciplinary, cultural and national perspectives from an international team of authors, this book will be an invaluable resource for students and researchers of event management and will be of interest to scholars in the fields of anthropology, sociology, geography, marketing, management, psychology and economics.

Table of contents

Prelims Download PDF
Chapter  1:  Introduction Download PDF
Chapter  2:  Methodological approaches to festival research Download PDF
Chapter  3:  The value of festivals Download PDF
Chapter  4:  The meaning of festivals Download PDF
Chapter  5:  Valuing the impacts of festivals Download PDF
Chapter  6:  Festivals and social sustainability Download PDF
Chapter  7:  Evaluating the sociocultural effects of festivals Download PDF
Chapter  8:  Influencers of environmental sustainability success at festivals Download PDF
Chapter  9:  Managing festival volunteers Download PDF
Chapter  10:  The role of harm minimisation to prevent alcohol and drug misuse at outdoor music festivals Download PDF
Chapter  11:  Social media and the transformation of the festival industry Download PDF
Chapter  12:  The innovation of arts festivals Download PDF
Chapter  13:  Managing networks of meaning in arts festival productions Download PDF
Chapter  14:  Festivals and sponsorship Download PDF
Chapter  15:  Festivals’ role in branding a destination Download PDF
Chapter  16:  Branding cultural events using external reference points Download PDF
Chapter  17:  Festivals and social media Download PDF
Chapter  18:  Leveraging a festival to build bridges in a divided city Download PDF
Chapter  19:  Extending the exit brand Download PDF
Chapter  20:  The eventful city in a complex economic, social and political environment Download PDF
Chapter  21:  Protesting @ Auckland Pride Download PDF
Chapter  22:  Festivals as devices for enhancing social connectivity and the resilience of rural communities Download PDF
Chapter  23:  Geelong’s rousing motoring ‘Revival’ Download PDF
Chapter  24:  Understanding feelings, barriers, and conflicts in festivals and events Download PDF
Chapter  25:  Festivity and attendee experience Download PDF
Chapter  26:  Information and communication technology and the festival experience Download PDF
Chapter  27:  How do residents experience their own festivals? Download PDF
Chapter  28:  Feminist politics in the festival space Download PDF
Chapter  29:  Food and wine festivals as rural hallmark events Download PDF
Chapter  30:  Positioning in Montserrat’s festivals Download PDF
Chapter  31:  Music events and festivals Download PDF
Chapter  32:  Religious and spiritual festivals and events Download PDF
Chapter  33:  Australia celebrates Download PDF
Chapter  34:  Herding livestock and managing people Download PDF
Chapter  35:  Festivals as products Download PDF
Chapter  36:  Tourism pressure as a cultural change factor Download PDF
Chapter  37:  Festivals for sustainable tourism development Download PDF
Chapter  38:  Placemaking betwixt and between festivals and daily life Download PDF
Chapter  39:  A festival of song Download PDF
Chapter  40:  Virtual reality Download PDF
Chapter  41:  Industry perceptions of potential digital futures for live performance in the staging and consumption of music festivals Download PDF
Chapter  42:  Utopian futures Download PDF
Index Download PDF
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