Blood, Bodies, and Shame

Indian artists combating menstrual stigma on Instagram

Authored by: Marissa J. Doshi

The Routledge Handbook of Gender and Communication

Print publication date:  November  2020
Online publication date:  November  2020

Print ISBN: 9781138329188
eBook ISBN: 9780429448317
Adobe ISBN:


 Download Chapter



In the past decade, Indian women have initiated multiple campaigns and projects to combat the stigma surrounding menstruation. In this chapter, I analyze how two Indian digital artists, @wallflowergirlsays and @doodleodrama, have used Instagram to showcase their art that challenges menstrual stigma. Using a cyberfeminist framework to analyze their digital art pertaining to menstruation, I show that this creative work is part of an emerging feminist digital counterpublic in India that is engaged in reclaiming bodies from patriarchal norms. Through work that showcases leaking menstruating bodies and portrays complex stories regarding menstruation, these artists advance a feminist politics of embodiment and consciousness raising that challenges the concealment and silence taboos associated with menstrual stigma. Even as this artwork contributes to the development of feminist digital counterpublics, it also provokes questions about the limits of feminist solidarity.

Search for more...
Back to top

Use of cookies on this website

We are using cookies to provide statistics that help us give you the best experience of our site. You can find out more in our Privacy Policy. By continuing to use the site you are agreeing to our use of cookies.