Pop idols, mediatized places, and identity-oriented performances of fans as domestic tourists in Japan

Authored by: Yunuen Ysela Mandujano-Salazar

The Routledge Companion to Media and Tourism

Print publication date:  July  2020
Online publication date:  July  2020

Print ISBN: 9781138366282
eBook ISBN: 9780429430398
Adobe ISBN:


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This chapter discusses the ways in which the media activities of the Japanese idol group Arashi and their explicit and implicit promotion of services and products anchored to specific spaces in Japan have re-signified certain places for audience. It aims to show that a special segment of domestic tourists is created and, influenced by media representations, they make sense of and perform in different ways than other visitors in mediatized places. Documental and interpretative textual analysis of media contents was used to understand the insertion of Arashi in strategies for the promotion of national tourism.

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