Discovering Our (Corporate) Grassroots

European Advocacy 2.0

Authored by: Marco Althaus

Routledge Handbook of Political Management

Print publication date:  August  2008
Online publication date:  March  2010

Print ISBN: 9780415962254
eBook ISBN: 9780203892138
Adobe ISBN: 9781135897499


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“That’s not the way we do it here” or “That doesn’t work here” are the unnerving comments political consultants dread to hear whenever they fly in to a new place. The European Union (EU) is such a place, and particularly American lobbying and advocacy specialists are prone to get an earful whenever they dare to suggest modern-day legislative strategies and hard-nosed pressure campaign tactics that have become the staple in the United States both at the federal and state level.

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