Community Building through Risk Communication Infrastructures

Authored by: Robert L. Heath , Michael J. Palenchar , H.Dan O’Hair

Handbook of Risk and Crisis Communication

Print publication date:  September  2008
Online publication date:  September  2010

Print ISBN: 9780805857771
eBook ISBN: 9780203891629
Adobe ISBN: 9781135597757

10.4324/9780203891629.ch23

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Abstract

From the early moments after the release of MIC in Bhopal, India, practitioners and theorists worked feverishly for a model to use to describe how communication could best be brought to serve the interest of people at risk for various similar disasters. This discussion was not really new. Throughout history, in various ways by many inventive means, human society has been deeply engaged in discussions that can understand, mitigate, and manage risks, however individually or collectively. Despite this legacy, in the days after a crisis results from the manifestation of a risk, members of society are likely to turn to one or more individuals for answers to why the risk occurred and to whether those who were affected deserved to so suffer. Something of that kind of reasoning buzzed through media coverage in early 2006 after the 12 miners died and one lived at the Sago Mine in West Virginia.

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