Influence Theories: Rhetorical, Persuasion, and Informational

Authored by: Jeffrey K. Springston , Elizabeth Johnson Avery , Lynne M. Sallot

Handbook of Risk and Crisis Communication

Print publication date:  September  2008
Online publication date:  September  2010

Print ISBN: 9780805857771
eBook ISBN: 9780203891629
Adobe ISBN: 9781135597757

10.4324/9780203891629.ch13

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Abstract

Security is mostly a superstition. It does not exist in nature, nor do the children of men as a whole experience it. Avoiding danger is no safer in the long run than outright exposure. Life is either a daring adventure or nothing.

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