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The Public Relations Industry in Mexico: From Amateurship to the Construction of a Discipline

Authored by: María Antonieta Rebeil Corella , Alberto Montoya Martín Del Campo , Jorge Alberto Hidalgo Toledo

The Global Public Relations Handbook

Print publication date:  January  2009
Online publication date:  January  2009

Print ISBN: 9780415995139
eBook ISBN: 9780203889374
Adobe ISBN: 9781135845551

10.4324/9780203889374.ch32

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Abstract

1 1

The authors acknowledge the contributions of the research team of the Centro de Investigation para la Comunicación Aplicada (Center for Applied Communication Research), Escuela de Comunicación, Universidad Anáhuac Mexico Norte: Cándido Pérez Hernández, Guillermo Lemus Legaspi, Rodrigo A. Reyes Chacha and Diana Vega García.

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