Public Relations in Mainland China

An Adolescent With Growing Pains

Authored by: Ni Chen , Hugh M. Culbertson

The Global Public Relations Handbook

Print publication date:  January  2009
Online publication date:  January  2009

Print ISBN: 9780415995139
eBook ISBN: 9780203889374
Adobe ISBN: 9781135845551

10.4324/9780203889374.ch10

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Abstract

The People’s Republic of China is the world’s most populous nation with about 1.3 billion people (Yan, 2000). Also, it is one of the most enduring countries, having remained intact for about 5,000 years. Survival of a state requires ongoing support or, at the very least, lack of effective opposition from sources such as citizens. Thus, such longevity could be viewed in part as a public relations achievement.

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