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Handbook of Sports and Media

Edited by: Arthur A. Raney , Jennings Bryant

Print publication date:  April  2006
Online publication date:  March  2009

Print ISBN: 9780805851885
eBook ISBN: 9780203873670
Adobe ISBN: 9781135257347

 Cite  Marc Record

Book description

This distinctive Handbook covers the breadth of sports and media scholarship, one of the up-and-coming topics bridging media entertainment, sports management, and popular culture. Organized into historical, institutional, spectator, and critical studies perspectives, this volume brings together the work of many researchers into one quintessential volume, defining the full scope of the subject area. Editors Arthur Raney and Jennings Bryant have recruited contributors from around the world to identify and synthesize the research representing numerous facets of the sports-media relationship.
As a unique collection on a very timely topic, the volume offers chapters examining the development of sports media; production, coverage, and economics of sports media; sports media audiences; sports promotion; and race and gender issues in sports and media. Unique in its orientation and breadth, the Handbook of Sports and Media is destined to play a major role in the future development of this fast-growing area of study. It is a must-have work for scholars, researchers, and graduate students working in media entertainment, media psychology, mass media/mass communication, sports marketing and management, popular communication, popular culture, and cultural studies.

Table of contents

Chapter  1:  Sports and Media in the Ancient Mediterranean Download PDF
Chapter  2:  A Historical Overview of Sports and Media in the United States Download PDF
Chapter  3:  Sports and Media Through the Super Glass Mirror: Placing Blame, Breast-Beating, and a Gaze to the Future Download PDF
Chapter  4:  Sports Media: A Modern Institution Download PDF
Chapter  5:  Sports Content on U.S. Television Download PDF
Chapter  6:  The Coverage of Sports in Print Media Download PDF
Chapter  7:  The Coverage of Sports on Radio Download PDF
Chapter  8:  Broadcast Television and the Game of Packaging Sports Download PDF
Chapter  9:  The Coverage of Sports on Cable TV Download PDF
Chapter  10:  Sports Online: The Newest Player in Mediasport Download PDF
Chapter  11:  Sports Fiction: Critical and Empirical Perspectives Download PDF
Chapter  12:  Alternative Media versus the Olympic Industry Download PDF
Chapter  13:  World Cup Worlds: Media Coverage of the Soccer World Cup 1974 to 2002 Download PDF
Chapter  14:  Gender Warriors in Sport: Women and the Media Download PDF
Chapter  15:  Utilizing Televised Sport to Benefit Prime-Time Lineups: Examining the Effectiveness of Sports Promotion Download PDF
Chapter  16:  60 Seconds to Air: Television Sports Production Basics and Research Review Download PDF
Chapter  17:  Sports Economics and the Media Download PDF
Chapter  18:  Sports Sponsorship Download PDF
Chapter  19:  Why We Watch and Enjoy Mediated Sports Download PDF
Chapter  20:  The Causes and Consequences of Sport Team Identification Download PDF
Chapter  21:  Sport, Violence, and the Media Download PDF
Chapter  22:  Televised NFL Games, the Family, and Domestic Violence Download PDF
Chapter  23:  Fantasy Sports: History, Game Types, and Research Download PDF
Chapter  24:  An Untapped Field: Exploring the World of Virtual Sports Gaming Download PDF
Chapter  25:  The New Online Arena: Sport, Marketing, and Media Converge in Cyberspace Download PDF
Chapter  26:  Sport and Globalization: Key Issues, Phases, and Trends Download PDF
Chapter  27:  Sport, the Media, and the Construction of Race Download PDF
Chapter  28:  Crouching Tiger, Hidden Blackness: Tiger Woods and the Disappearance of Race Download PDF
Chapter  29:  Women, Team Sports, and the WNBA: Playing Like a Girl Download PDF
Chapter  30:  Thinking Through Power in Sport and Sport Media Scholarship Download PDF
Chapter  31:  A World of Criminals or a Media Construction? Race, Gender, Celebrity, and the Athlete/Criminal Discourse Download PDF
Chapter  32:  Sporting Bodies Download PDF
Chapter  33:  Sports Mascots and the Media Download PDF
Chapter  34:  Disability and Sport: (Non)Coverage of an Athletic Paradox Download PDF
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