Book description

Based on a popular course taught by the author for more than two decades, this text helps students understand and apply the principles and methods of experimentation. It presents comprehensive information in a concise, outline format, making it extremely user-friendly. It covers the forms of scientific research, variables in research designs, research ethics, experimental control, experimental design, sampling, and hypothesis testing and statistical significance. Using its illustrations, extensive appendices, and detailed index, readers quickly acquire the skills to conduct, interpret, and evaluate research, then clearly communicate research findings.

Table of contents